Backlinks
I am sure you already know what backlinks are. But for those of you that don`t here is an explanation: backlinks are incoming links to your website. The number of backlinks pointing to your website is very important as it is connected to your page rank. They can determine the importance and popularity of your website. Synonyms for backlinks are incoming links, inbound links, inlinks, and inward links.
So how do you obtain backlinks to your site?
1.Reciprocal linking
Search for sites that have similar content to yours and ask for a reciprocal link. You link to them and they link to you.
2. Forum signatures
Sign up for forums related to your content (if you own a golf site, sign up for a forum where golfers hang out). Every time you post on the forum, use your signature that is a direct link to your website. DO NOT SPAM members. Just participate in conversations with your signature link at the bottom. This is also very targeted traffic to your site.
3. Blog comments
Same as Forums. But as I said before, be sure not to spam. Your comments should always be relevant to the post.
4. Link exchange directories
Submit your website to reciprocal link exchange directories, in order to achieve higher rankings in search engines.
I receive lots of comments to my blog from pople who are here only to spam. Lately I started to edit their comments and remove their signatures as they lead to sites totally unrelated to Swomnet. I will continue with this practice in the future. The only signature links I will keep are those relevant to my site. One of the reasons for doing that is a changed Google policy regarding spam. If your site has a lot of outgoing links not related to your page content, Google will drop your page rank as they assume your website to be a link farm/content farm.
Also, for all of you having mini-sites (sites with only 5-6 pages, built only to make affiliate sales or AdSense profit), Google is drastically dropping their rank lately. The reason for doing this is to improve search results.
As it appears, lots of people have complained to Google about mini sites that have a #1 rank in Google, but very poor quality content, so Google has decided to put a stop to that.
With that in mind, I suggest you concentrate on the quality of your site. It will take time but it will pay off. The Rome wasn`t built in one day, but it is still there, attracting more and more people every day…..Keep that in mind.

January 24, 2011
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